Hello, I'm Asar.

Video Game Designer & Product Strategist

I'm the founder of Seven Summits Studio, working at the intersection of systems thinking, interaction design, and game mechanics. I create experiences that feel intuitive, engaging, and meaningful.

Endorsed for the UK Global Talent Visa in video game design, I specialise in applying player-centric principles to both entertainment and complex B2B products.

Beyond digital, I publish board games through Kili Games, travel widely, and study how stories, cities, and systems shape human behaviour. My work sits at the overlap of play, product, and psychology.

Travel photograph
Travel photograph
Travel photograph
Travel photograph
Travel photograph

Services

Game Design & Development

I design and develop engaging video game experiences, from early concept and core mechanics to full system design. My work blends narrative, psychology, and player-centred design to build games that feel intuitive, rewarding, and emotionally resonant.

Gamification Strategy

I help companies transform complex or passive products into interactive, motivating experiences. By applying proven game-design frameworks - progression systems, feedback loops, incentives - I make B2B and consumer platforms more engaging.

SaaS UX & Systems Design

I bring game-design thinking to large-scale SaaS workflows. Breaking down dense processes into clear steps, designing meaningful interactions, and adding structure and 'playability' to technical interfaces.

Get in Touch

Based in London, UK. Open to game design, gamification consulting, and product strategy collaborations.